If you are even thinking of selling your house the priority would be to get a higher price. To achieve this you must not think like a seller but like a buyer. This will enable you to optimize conditions such that the value of the house increases substantially. The corner stone is that visibility adds […]
Category Archives: Sales
It is very common that people who are new to Internet Marketing will face with difficulties writing their own sales copy a job called copywriting. Nevertheless, it is amazingly easy if you follow these 9 easy ways: 1. Headline The most important thing in a sales letter is the headline, it can’t be emphasized more. […]
Last week, one of my clientswe’ll call him Rickhad a demo scheduled with a prospect. The standard “show up and throw up” they typically did early in the sales cycle. Trying to shorten the sales cycle, I asked naively, “Why does the customer want to buy? What are they trying to accomplish?” Rick couldn’t tell […]
We could learn a thing or two from pro sports. Baseball players use stats to tell the story of their season and their career. Scorekeepers keep track of every at bat, every hit, every strike out, every run scored and every base stolen. Those stats are cited by commentators during the game, sports reporters after […]
In Part 1, we went over the steps to uncover sales performance issues and decide which are applicable at a high priority for pin-point sales skill training. We first documented the main sales performance issues. There are (4) distinct sales performance silos that will effect the overall outcome of any sales team, year in and […]
Sales training programs encompass a variety of necessary components; things like company policies, sales paperwork, CRM/sales force automation orientation, sales processes, company services, sales skill training and product features and benefits. But when I ask Sales executives and Sales trainers how their current sales training program is aligned with their sales performance issues I get […]