The history of flyer design can be traced back as far as the 16th century to a method of promotion which in itself is a centuries old art and takes the form of poster design. With an improvement in lithograph printing came the birth of the colourful poster as a method to astound as well […]
Category Archives: Advertising
The secret to a successful business is to attract and hold the attention of consumers. When you are trying to establish a market strategy that will be effective you need to make sure you include many different types of ways to approach consumers. One of the ways you can attract buyers is by advertising. A […]
Indeed, Christmas season is over and now its time to celebrate the coming of a new year. Bid 2005 a melancholic goodbye yet welcome 2006 warmly. Time to bury the hatchet and start anew. Time to stop and recall all the good things that have happened to us and be thankful about them. In short, […]
When you spend time with Mary Stengel Austen, you come away with one feeling. “That woman is affable.” After thinking it over, you might find other words which describe her: smart, realistic, enthusiastic, tough minded, determined, articulate, strategic, focused. But you’ll always include affable in your memory of her because that’s what she is. Perhaps […]
The advantages of hiring the same person for design as well as printing will save you time and money as well. Few of the questions to be asked before asking for a quote for a brochure design? 1) Quality enquiry about the quality they are going to deliver. 2) How many numbers of colors are […]
There are three words which often bother me. ” I remember when…..” When my peers and friends use them, I always feel like telling them to switch gears and think about today and tomorrow, not yesterday. They seldom comply. Now, having been invited to write about how the ad agency business has changed since I […]