Copyright 2006 Joel Sussman One of the disadvantages of traditional marketing is that it often lacks credibility. Why should someone believe you when they know you’re trying to sell them something? However, there are free or inexpensive techniques for gaining business-building, positive exposure through a number of channels that may not be occurring to you […]
Category Archives: Advertising
Copyright 2006 The Janitorial Store Although you may not be a marketing guru, advertising can get your cleaning company noticed by potential customers. But before you spend any of your advertising dollars, decide on your target market. Finding your particular niche and directing your ad dollars to that area will be the most effective way […]
Copyright 2006 Jim Edwards Without a doubt, online video increasingly influences the way we expect to digest content on the Internet. As high-speed access becomes the norm in households that actually spend money online, video will pervade even more of every user’s experience. Besides the enriched content online video provides for viewers, it has also […]
Copyright 2006 Joel Sussman Whether you’re writing a marketing message to one person or a million, your chances of having an impact on them really takes off when you understand what makes them tick. You’re then in a strong position to tailor your message directly to their interests, problems, needs, and aspirations. Easier said than […]
I’ve read about all kinds of ways to advertise. And they all are promising. But, the truth is, There is only one way to advertise Successfully… So, what are the best ways to advertise? Remember the one who advertises the most, makes the most money. Think of advertising like going fishing: 1. You need good […]