The headline is undoubtly the most crucial factor of the sales copy. You could have the best sales copy ever written but a poorly written and not thought out headline will almost single handly ruin your business.The following points should insure your headline is quality and will force to read on. 1. Ultra Specific You […]
Category Archives: Copywriting
Copyright 2006 John Navata You wouldn’t believe how many web sites don’t ask for the sale! After all the work people put into their salescopy, describing the benefits of their product, and leading people through their sales process, they overlook one simple but VERY IMPORTANT “call to action”: “Click here now to buy.” And that […]
Few of the web site owners do not understand the importance of well-written and well-optimized content. The demand on experienced and skilled copywriter, whether he specializes in the web site copywriting, offline or internet copywriting, is constantly rising. However, how could one define experienced and highly- skilled copywriter? What skills and experience should he possess […]
In today’s day and age there are a lot of people who are looking for an easy way out; a way to buck the system. And even though there are some areas in life where this is possible, when it comes to web content you do not want to take any shortcuts. If you are […]
One of the biggest challenges you need to overcome in order to create more sales in your business is getting people to trust what you say. Now you may very well have a great deal of integrity and be very trustworthy when it comes to your business (and I’m sure you are). But do your […]
Writing is a great field to get into and much of this article today will look at ways that you can focus on copywriting training. There are many different ways that you can learn more about copywriting. This article will focus on different resources for you to help in your copywriting training. The first resource […]